1. Find customers where they gather – online, at your location, at events, in social media, in virtual communities, even through traditional media (to the extent you’re still using interruptive media, use it to leverage your digital marketing so you can measure it). 2. Get their permission to message them. 3. Build a comprehensive customer loyalty / lead nurturing / engagement plan. 4. Track results.
Read More4 Steps to Monster Mobile ROI
by bestfitmobile on September 27, 2010