Erik McMillan, CEO

Erik McMillan is President & CEO at the BestFit family of companies. His experience spans business, technology, marketing consulting, planning, development, and management for a wide range of projects across real-estate, energy, manufacturing, retail, service, healthcare, education, and government sectors. McMillan maintains an in-depth understanding of how and why information technology advances business and marketing performance. Erik has consulted companies around the world on web-enabled, secure, technology and marketing projects. Prior to founding BestFit Media, McMillan founded technology consulting company ProAce, Inc. in 2004 and Silent Technology, LLC. Erik also sits on the board of numerous technology businesses across the USA. Graduating with Honors from The University of Texas at Austin, with a degree in Management Information Systems, Erik now oversees the management team at BestFit.


Bret Cunningham, COO

Bret Cunningham comes to BestFit with a deep operational background that includes running businesses, leading product development and marketing teams, driving business development and channel partnerships, and fundraising and structuring business investments. Most recently, Bret was at Austin Management Partners where he is a founder and Managing Partner. AMP is a boutique private equity firm where Bret oversaw the search and execution of acquisitions, and led key consulting projects focused on both marketing strategy and valuation and fundraising for clients. Bret spent 2 years running Maverick Solutions, an AMP portfolio company, where he oversaw all key operations. Prior to AMP, Bret spent 5 years at Dell where was responsible for the Consumer Services planning and product management organization, a $1bn business. Bret has a BA in Economics from Wake Forest University, and an MBA from The University of Texas at Austin.