FOR IMMEDIATE RELEASE
BESTFIT MOBILE™ CHIEF DELIVERY OFFICER, CHRISTOPHER WALTON,
TO SPEAK AT INNOTECH CONFERENCE
Bluetooth® Smart and iBeacon™ technology expert, Christopher Walton, to present educational session to help business and technology executives understand this revolutionary new technology.
Austin, TX, April 29, 2014 — BestFit Mobile, a leading provider of licensed iBeacon location and proximity detection technology, announced today that Chief Delivery Officer, Christopher Walton is scheduled to speak at the fourth annual InnoTech Dallas conference, taking place Thursday, May 1.
Walton will present the session, “The iBeacon Revolution Has Started; What You Need to Know Now,” delivering a business primer on Bluetooth Smart and iBeacon technologies, including best practices and privacy implications.
“While retailers have embraced it first and with gusto, I welcome the opportunity to help business and technology executives from all industries understand this exciting new technology,” said Walton. “We are entering a new era of contextual interaction, where anyone with a mobile device will be able to interact with their environment in ways that were previously impossible.
In addition to a basic technology overview, his presentation will cover how iBeacon can enable new levels of engagement between people and their environment. “Attendees will walk away with a basic understanding of what iBeacon is, where it came from, what it can do, and how they might use it within their businesses.”
This will be Walton’s second presentation for InnoTech, having recently shared his insights with a standing room only audience at InnoTech San Antonio.
InnoTech Session Information:
In its fourth year, InnoTech Dallas is the region’s largest business-to-business technology event, assembling more than 1,000 leading business and technology professionals for a day of education, peer-to-peer networking, and a showcase of the latest technology and business solutions. Additional detail for Christopher’s presentation:
Title: Emerging Mobile Technologies
The iBeacon Revolution Has Started; What You Need to Know Now
Speaker: Christopher Walton
Chief Delivery Officer, BestFit Mobile
Time: Thursday, May 1, 2014 — 9:00am Central
InnoTech Main Stage Theater
Location: Exhibit Hall B
Irving Convention Center
500 West Las Colinas Boulevard
Irving, TX 75039
Industry Leading Technology
BestFit Mobile specializes in the design and implementation of mobile centric custom solutions for retail and other industries. In April, the company launched ProxDK™, an iBeacon licensed proximity development kit for building micro-location enabled solutions using Bluetooth 4.0. ProxDK enables seamless engagement based on a user’s proximity to beacons, providing value before, during, and after a transaction, by delivering actionable insights from customer, employee, manager, and operational touchpoints.
For more information about BestFit Mobile and it’s iBeacon licensed solutions, call +1(888)248-0660 or visit http://www.bestfitmobile.com. For educational white papers, videos, and other resources that show how iBeacon based solutions can empower your business, visit http://www.bestfitmobile.com/ibeacon. Connect with us on LinkedIn, Facebook, Twitter, and Google+.
About BestFit Mobile
Founded in 2009 and headquartered in Austin, Texas, BestFit Mobile is a mobile strategy, design, and implementation firm and widely-recognized leader in Bluetooth Smart based solutions. With it’s iBeacon licensed ProxDK (patents pending), BestFit Mobile creates customized solutions for businesses that want to better engage with customers, gain actionable insights on their behavior, and increase conversion rates and transaction sizes.
BestFit Mobile, ProxDK, It’s a Mobile Planet, and their respective logos, are trademarks of BestFit Mobile. iBeacon is a trademark of Apple Inc. All other company and product names mentioned are used for identification purposes only and are the property of their respective owners.
Megan Goldner Martinez
Scott Phillips + Associates, Inc.